With an email blast, you can customize your message to multiple groups as part of the same mailing. For example, this lets you send a different message to prospects than you do to existing customers. It also allows you to test different subject lines and promotional offers to determine which is the most effective.

• Delivered on the date and time you schedule with us.
• Can link to any web page you identify.
• You track the total number of messages sent, how many messages are viewed, how many users click on your eBlast, and the identity of each user who clicks on your message.